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Market prime for increased consumption of beauty, says McBride Research Laboratories.
November 13, 2013
By: TOM BRANNA
Editor
Design Essentials, which is owned by McBride Research Laboratories (MRL), said it is joining brands such as L'Oréal and Soft Sheen Carson, which have sought to establish a presence in Nigeria, which considered one of the emerging “MINT” (Mexico, Indonesia, Nigeria and Turkey) markets for increased consumption in beauty, fashion and luxury. A recent excursion to Nigeria by executives from MRL served to assess the viability of entry into this emerging market. While in the region, MRL...
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